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Accenture SXSW 2018

Every year, thousands trek to Austin for the annual South by Southwest (SXSW) festival – it’s a mecca of sorts for all things cool across Film, Interactive and Music. This year Accenture Interactive, in collaboration with SXSW, kicked off the Interactive festival with an opening night party and 2-day activation.

Echelon designed and produced the buildout of the environment, which featured extended reality demos, innovation workshops and good old fashioned margarita-aided networking.