EQITII

Echelon helped launch EQITII-a blockchain platform that enables the fair and open exchange of IoT data.Our challenge was to develop a set of brand visuals that communicated the global impact of data management, transaction security and the need for marketplace transparency.

Our digital production team immersed themselves in EQITII’s solutions, target audience, competition and launch timeline in order to develop a comprehensive go-to-market and messaging strategy. We produced marketing collateral—including: a white paper, website, hero video, explainer animation, visual elements, and more—in alignment with their brand in order to build awareness across all channels.